On Charity & Pressure

Once people open their front door to someone seeking money for charity, the "social-pressure cost" of saying no is $1.40 to $3.80, a study concludes. More than half of all face-to-face donations are basically payments to avoid social embarrassment, researchers say.

I Gave at the Office
by Christopher Shea
http://online.wsj.com/article/SB10001424052970203370604577263320286138892.html