More than 95% of consumer products claiming to be green are committing at least one of the “sins” of greenwashing, according to a new study released today by environmental marketingcompany TerraChoice. Greenwashing is defined as the act of misleading consumers about the environmental practices of a company or the environmental benefits of a product or service.
http://www.sustainablebusiness.com/index.cfm/go/news.display/id/21313
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